Label Bleu & UglyFruits

On his return to Switzerland in 2008, Michaël Dusong wants to create a project of public utility and protection of the environment in Switzerland.
After an analysis of the various possible aid sectors in this country, the following priorities have been defined:

  • Protection of the environment, reduction of CO2 emissions
  • Assistance to farmers who are put under pressure by major distributors
  • Promoting healthy, quality and ethically sound food

La Belle Belle (Label Bleu) was born in July 2008, the first vegetable boxes were delivered at the end of September 2008. This company became the leader in its category in French-speaking Switzerland.

A CO2 tax has been put in place to offset the gas emissions from its activities. In 2010, 11,362 CHF were paid to Philaterra and in 2011, 29,600 CHF. Label Bleu was sold to MagicTomato in 2021 generating a revenue for Philaterra. Today Michael helps startup with Ekylibr

Since 2017 UglyFruis has been launched to have a positive impact on food waste. 

Discover Ekylibr latest Michael’s venture

Jansen+Partners

Jan Jansen and his team have supported the activities of Philaterra for three years by purchasing CO2 certificates…

Garage du Collège

Stéphane Kobel and his team have supported the activities of Philaterra for three years by purchasing CO2 certificates…

Michael-dusong-regiomag

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